ANNIE LEIBOVITZ PORTRAITS SERIES

“I hope people will take away the fact that broken crayons still color. To capture her story, Leibovitz met Raines, who was dressed in a Wonder Woman T-shirt, on the streets of Skid Row. Raines often hands out food, clothes, and basic necessities from her Hyundai Elantra car. She has created the Los Angeles nonprofit Beauty 2 the Streetz, which provides meals, haircuts, makeup services, and showers to people living on Skid Row. Raines has dedicated her life to humanizing the homeless community in Los Angeles after losing her two-year-old son in a tragic accident. Shirley Raines, a mother of six from Long Beach, California, is one of the 25 people whose story is featured in the Journeys campaign. People know we make cars, but it’s more about the stories behind the people in the car. “The car sometimes accentuates the person and that was important. “The campaign is about people,” added Zepeda. David Friend, editor of creative development at Vanity Fair, moderated a Q&A with Leibovitz and Angela Zepeda, the chief marketing officer for Hyundai Motor America, to discuss the poignant Journeys campaign. The 200-plus guests in attendance, including many of the campaign’s subjects, sipped on Champagne and enjoyed passed hors d’oeuvres while checking out the photographs projected onto four large-scale LED tile screens.

On Wednesday evening, Hyundai and Vanity Fair cohosted a lively cocktail reception at the Honeypot studio space in Los Angeles to unveil the Journeys portraits.

ANNIE LEIBOVITZ PORTRAITS SERIES

Her latest work, commissioned by Hyundai, is an intimate portrait-and-video series of eight Hyundai car owners and 17 employees sharing their inspiring stories about resilience, inclusivity, and love for a campaign called Journeys.

Annie Leibovitz, one of the top portrait photographers in the world, has captured some of the most unforgettable images of global leaders, actors, musicians, and activists in the past five decades-frequently for Vanity Fair.

Annie leibovitz portraits